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clickbait

noun; compounding
A heading designed to attract people's attention, usually by giving small amounts of information and asking a hypothetical question.
 
Compound of “click” and “bait,” referring to the way that it tries to bait people into clicking on the link because they are intrigued.
Etymology : “Click” is from either Dutch/East Frisian “klikken” or Old French “clique,” probably based on the sound that keys make. “Bait,” meaning “food used to lure prey,” comes from Old Norse “beit” meaning “food.”
Source : Posted on Facebook, 11/21/2013. "Ok so this isn't Upworthy, but ever since finding that clickbait title generator I just laugh every time I see something like this."
Last modified: 24 November 2013


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