The Rice University Neologisms Database

it means "shoes" Puff Daddy as a rapper wants to make his words stand out. Therefore, he uses the word kicks to make it stand out to his fans. Everyone can tell from the context that he means shoes, and they can tell from the word itself. When you "kick," you do it with your foot and you wear shoes on your feet so the connection is made there as well. Mainly I think that he coined this word to make himself stand out and start a trend because the word kicks has a better, hipper sound than just the plain word "shoes."